Wednesday, October 01, 2008

Maximize your AdSense earnings

you heard the reports about guys who pull down thousands of dollars a month with Google AdSense? Have you heard the stories about 10% click through rates and $1-$5 earnings per click? Have you ever wished you could figure out how they do it and start making real profits with AdSense? If so, prepare for a great ride, because I’m going to show you how it’s done…
Google Adsense is a powerful online advertising program that involves a massive network of literally millions of websites. The program was first designed to run only text-based ads in a variety of sizes, but has now expanded into image-based ads as well. The text ads have been so successful because they are usually highly relevant to the subject matter of the site upon which they are displayed.
Google’s Adsense is also one of the most powerful weapons in website publisher’s arsenal. It enables you to monetize your sites easily and if used properly can generate a very healthy income. However, if you’re not using it properly and maximizing the income you squeeze from it, your leaving money on the table a€” something we all hate doing.
In order to maximize your AdSense earnings, you need five things:
  • the right ad format and placement,
  • the most valuable keywords to target,
  • lots and lots of targeted content,
  • relevancy of your websites,
  • better statistical tracking that Google will EVER give you.
Right Ads Format
The first order of business to make the most money with AdSense is to get your Click through Rate (CTR) up. It doesn’t matter how much traffic you have or how high you’re Earnings per Click (EPC) is if people aren’t clicking on the ads!
  1. In order to maximize your AdSense click through rates (CTR), there are five rules you must do:
  2. Use the one ad format which outperforms the rest by far. Use the 250 x 250 rectangle format.
  3. Put your ads in the best location on the page (and it’s not where most AdSense publishers are putting their ads).
  4. Use the right color combinations that will keep your visitors from ignoring the ads because of “banner blindness”.
  5. Make the background color of the ad the same as the background color of your site, or as close to it as possible.
  6. Make the ads borderless by setting the border color to be the same as the background color of the ad.
Keywords
The words you choose to use on your AdSense pages are incredibly important!
They are important because AdWords advertisers bid on very specific keywords for their advertisements, and some of those keywords have much higher bid values than others. If your subject matter is generally the same, but those specific keywords are not on your page, you’ll get the lower paying ads showing up in your AdSense blocks.
Content
Writing content rich, keyword targetted articles is important, and I encourage you to do this daily. But to get started on the road to AdSense , you need a boost to get you going: a boost of THOUSANDS of articles ready for you to place your AdSense code on them and upload to your website!

No comments: